How Coffee Catering Helps Reframe Portland’s Story Through Hospitality
- Randy Matheny

- Nov 13
- 2 min read
How Coffee Catering in Portland Helps Reframe the City’s Story
Portland often gets a bad rap in the headlines. But those of us who work in hospitality, events, and experiential marketing see a different side of this city every single day—a side filled with creativity, warmth, and connection.
At Intentional Espresso, our coffee catering in Portland isn’t just about serving great espresso. It’s about creating memorable, human moments that shift perceptions—reminding guests what makes this city truly special.
Using Coffee as a Storytelling Tool for Portland Hospitality
Last week, we partnered with Travel Portland as they hosted the American Society of Travel Advisors for a conference at the Nines Hotel in downtown Portland. Their goal was simple yet powerful: give hundreds of travel professionals from across the country a firsthand look at what makes Portland worth visiting—and worth talking about.
Our role? To serve as a creative extension of that hospitality. Through custom latte printing, each cup became a reflection of Portland’s culture—thoughtful, artful, and intentionally crafted.
Guests smiled as they saw local designs appear in their foam. They snapped photos, shared stories, and left with an experience that went beyond caffeine. It’s those small, emotional touchpoints that spark connection and remind people that hospitality is one of Portland’s greatest exports.
Reframing Portland Through Intentional Hospitality
While headlines may focus on what’s wrong with Portland, those of us in the industry have the daily privilege of showing what’s right. Every brand activation, corporate event, or conference we serve becomes an opportunity to model creativity, kindness, and care.
Through mobile coffee catering, we help brands show up with heart—welcoming guests, celebrating local artistry, and giving people something to remember long after their last sip. When coffee becomes a tool for storytelling, it transforms from a beverage into a bridge between people and place.
This is the side of Portland we see: the one full of collaboration, resilience, and beauty in the details. And we’re proud to pour that story every day.
Let’s create an experience that tells your story, too. Contact us to explore how coffee catering in Portland can elevate your next event.












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